State Art Gallery Karlsruhe
Digital feature
open, creativ, differnt
Thats how the Kunsthalle describes their owen project. Art Of was specifically developed for a young, non-museum-affiliated audience. Users should be provided with an entertaining approach to the artworks in the collection. Art Of consists of three different features:
Art of Wasting Time – discovering more about one’s own personality, moods, or preferences through artworks.
Art of Creating Stuff – creating creative collages with the artworks of the art gallery and designing one’s own products.
Art of Chit-Chatting – learning background stories from the museum and unusual details about artworks.
Art of Wasting Time
For the feature “Art of Wasting Time” I designed two different moodtrackers. As a Rhinelander, it was a given that I would create a Carnival moodtracker. The second mood tracker was themed around gardening. For each moodtracker, artworks from the collection must be selected. If an artwork is not already in Art Of, a short text must be created for it. The text should be tailored to the target audience: a maximum of four sentences and include interesting fun facts. Additionally, a suitable moodboard must be written for each artwork.
Art of Creating stuff
With Art of Creating Stuff, two things are connected. Firstly, the user can create a digital collage based on one of the artworks and even have it printed on a product later. Secondly, each artwork receives a short text that provides entertaining fun facts about the artwork in an engaging manner.
